Changan Qiyuan E07： The best replacement for Cybertruck China？

When the price of parallel imported Tesla Cybertruck has exceeded 300 W, the Chinese consumer market needs a new species too much to stir up the homogeneous car market.

On September 22, the pre-sale was officially opened. As the first "number intelligence new car" built by Changan based on the SDA architecture, it is also the flagship model of Changan Qiyuan. The car is positioned as a medium and large SUV, providing range extension and pure electric power options, and is equipped with air suspension + intelligent CDC. A total of 3 configuration models are launched. The pre-sale price range is 24.99-31 9,900 yuan.

From the official description, it is difficult to let consumers who are not familiar with Changan Qiyuan E07 understand the characteristics of this new car.

In layman’s terms, this is an SUV with a pickup truck body, which can not only enjoy the policy advantage of no forced scrapping of passenger cars, but also has the high practicality of pickup truck models. Just like the "Transformers" of the automotive industry, it has opened a new era of automotive self-evolution.

"Hexagon Warrior"

In the sports world, "hexagonal warriors" are often used by audiences and fans to describe athletes’ perfect performance without dead ends.

Similarly, in the automotive industry, Changan Qiyuan E07 is also like a "hexagonal warrior", achieving all-round product-free shortcomings.

At the Beijing Auto Show, the debut of the Changan Qiyuan E07 attracted countless attention.

"It is first and foremost a medium and large high-end intelligent electric SUV, an evolvable car robot, and a platform for the interconnection of the digital world and the physical world." At the press conference at that time, Wang Jun, president of Changan Automobile, summarized the typical characteristics of this new car with three characteristics: variable shape, variable function and variable software, and announced the rights and interests of the new car.

Starting from Changan Qiyuan E07, it is the integration of the three top-level strategies of Changan Automobile’s new energy "Shangri-La" plan, intelligent "Beidou Tianshu" plan, and globalization "Haina Baichuan" plan. It is also the first globalized product of Changan’s "New Automobile, New Ecology" strategy.

From the data point of view, as a medium and large SUV for home users, the Changan Qiyuan E07 has a length of 5045mm, a wheelbase of 3120mm, a width of 1996mm, and a height of 1695mm, fully leading the body size of traditional medium and large SUVs.

According to the official description of Changan Qiyuan, the core point of Changan Qiyuan E07 is that users are most concerned about power, safety, control, comfort, three electricity, and reliability. The performance of the six major plates needs to show super strength in order to be called a "hexagonal super warrior".

Changan Qiyuan E07 is equipped with a drive motor with a maximum power of 440kW, which can output a maximum torque of 645N · m. The measured 100-kilometer acceleration only takes 3.96 seconds, and the acceleration performance is comparable. Even under the 2.4-ton curb weight, it still has strong and stable braking performance, and the measured braking distance is less than 36 meters.

In terms of safety, the high-strength steel and magnesium-aluminum alloy of Changan Qiyuan E07 account for more than 90% of the whole car, and the industry-leading front and rear body integrated die-casting technology is adopted, and the torsional stiffness of the body reaches 39127N.m/deg. In the most rigorous 150-kilometer offset crash test, the doors of Changan Qiyuan E07 can still be opened normally, verifying its industry-leading safety performance.

In addition, the addition of the air suspension system + CDC intelligent magic carpet suspension, the front double zero-gravity seats with leg rests, four-door double-layer laminated sound insulation glass, and the ultra-quiet tires equipped with 24 noise suppressors all make this new car comfortable.

Variable product attributes

Looking around the current market, there is no model that can combine the advantages of different categories such as cars, SUVs, MPVs, and pickups. Users want not only the control and comfort of cars, but also the space and passability of SUVs. They also want the carrying and expansion of pickups, while avoiding the road restrictions and 15-year mandatory scrapping of pickups.

It can be said that the "car robot" Changan Qiyuan E07 just integrates the strengths of all models.

Changan Qiyuan E07 provides two pure electric EV versions and extended range versions of two power forms, both of which are equipped with Changan’s self-developed "Golden Bell Cover Battery".

At the same time, the Changan Qiyuan E07 series comes standard with 800V silicon carbide AI platinum power platform, which reduces energy consumption by 10% compared with similar SUVs, and the power system life can reach 10 years or 300,000 kilometers.

The excellent quality of hardware gives Changan Qiyuan E07 a strong product force. In terms of the definition of intelligence, Changan Qiyuan E07 is summarized as a keyword – SDA, that is, Software Defined Auto (Software Defined Auto).

Changan Qiyuan E07 uses the SDA Tianshu architecture to convert the vehicle’s software and hardware functions into definable services. Except for the brakes, accelerators, and steering wheels that involve safety regulations, all other electric control components can be freely defined by the user.

In addition, Changan Qiyuan E07 also has the same central ring network architecture as Tesla Cybertruck, which is the only one in the world.

Yue Xiang said:

Changan Qiyuan E07 is a benchmark product for Changan Qiyuan to move up, and it is also a product that has entered the 20-400,000 price range for the first time. It has brought a bright product to the automobile market with serious homogeneity and tragic price wars.

In terms of comprehensive configuration, performance and innovation, Changan Qiyuan E07 brings real value to Chinese home users. After traffic, whether this market segment can be opened depends on consumers’ interpretation of its final guiding price and product refinement.