Health reshape the track, will air conditioning say goodbye to relying on the sky to eat？

　 　 　 　For a long time, household air conditioners based on adjusting indoor temperature have been inseparable from the attribute of "relying on the sky to eat" – during the heat and severe winter, air conditioner sales are booming, and once the weather is not so hot and cold, air conditioner sales will be greatly affected.

　　However, in recent years, with the influence of external factors such as smog and epidemic and the deepening of the concept of healthy breathing, the supply and demand of air conditioners have undergone significant changes. On the one hand, the development of the air conditioner industry has slowed down, and the overall size space of the market cannot be opened up, and the industry urgently needs to open up new growth points; on the one hand, the new generation of air conditioners represented by healthy air conditioners has become a new consumption hotspot in line with consumers’ new concepts of healthy living and healthy breathing.

　　On December 30, CCTV News Channel reported the official commissioning of Philips Air Conditioning Chuzhou Product R & D Base. As one of the representatives of China’s speed, Philips Air Conditioning tells us that it is healthy air conditioners that can truly meet consumers’ health needs, and Philips Air Conditioning, which follows the Philips brand health gene, is creating a new generation of healthy air conditioners that can revolutionize the development of the industry. The healthy era of air conditioners is coming!

　　2022 cold stall Philips air conditioner bucking the trend up the ante

　　In the third year of the epidemic, all walks of life are struggling to move forward, and the air-conditioning industry is no exception. According to statistics, in the cold year of 2022, the online and offline home air-conditioning markets have declined to a certain extent. In this situation, Philips air conditioners bucked the trend and launched a new Product R & D base in Chuzhou. CCTV news channel also reported on the commissioning of the base.

　　According to reports, in March 2022, Philips Air Conditioning Product R & D Base held a groundbreaking ceremony in Chuzhou, Anhui Province. In just over 9 months, the first batch of Product R & D Base projects were put into production. China Speed helped Philips Air Conditioning achieve breakthroughs, and China Manufacturing helped international brands achieve leapfrog development.

　　According to the introduction, Philips Air Conditioning Products R & D Base is located in Nanqiao New District, Chuzhou City, Anhui Province. It is mainly used for R & D and production of Philips household air conditioners, large commercial air conditioners and compressors, motors and other supporting products. The total investment of the project is 10 billion yuan, which will be implemented in three phases. After the first phase of the project is put into production as a whole, it is expected that the annual output will reach 5 million sets of air conditioners. At present, the first batch of production includes R & D centers, intelligent production workshops and automated warehousing and logistics centers, with the ability to self-develop and produce air conditioning products throughout

　　"This will be a high-level, modern air-conditioning Product R & D base with extraordinary innovation capabilities," said Huang Hui, chairperson of Philips Air Conditioning. "Philips Air Conditioning will operate through a whole-process, high-standard and strict quality control system, transforming Philips’ century-old health concept into more reliable and higher-quality air-conditioning products for the majority of users."

　　Innovators enter Philips air conditioning to reshape a healthy track

　　As we all know, the development of the air-conditioning industry has been hindered. On the one hand, it is due to the lack of consumption momentum. Consumers generally choose the conservative plan of "reducing consumption" in the face of the general trend of macro recession. On the other hand, it is due to the gradual decline of the real estate market, which has a huge impact on installed home appliances. At the same time, at the level of enterprises and products, the serious problem of homogenization also plagues the development of the industry as a whole.

　　In such a situation, Philips Air Conditioning entered the Chinese air-conditioning market as a game-changer and innovator. Hu Wenfeng, president of Philips Air Conditioning, said: "We are not so much an interloper, but we hope that everyone will see us as an innovator." The weapon of innovation is that Philips will innovate health technology, establish a benign ecosystem, and provide consumers with healthier and better air-conditioning products.

　　Philips Air Conditioning has its own understanding of what is a healthy air conditioner and what is a good air conditioner. They believe that "a healthy air conditioner is first a good air conditioner, and then a healthy air conditioner." It is seeing the phenomenon of homogeneity, conceptualization and hype in the industry that Philips Air Conditioning decided to focus on the air conditioner itself and provide consumers with real air conditioners. "Philips Health Air Conditioning first focuses on the basic core performance of the air conditioner itself, and then innovates health functions on this basis. At the same time, ‘healthy’ addition cannot come at the expense of the basic performance parameters of the air conditioner."

　　At present, Philips air conditioners have begun to reshape the market landscape with leading products. In August 2022, Philips air conditioners released three series of household air conditioners, including Noble, Elite, and Classic, withdrawing from household, commercial, and other central air conditioning products. They provide professional services for different customer needs and bring health experience to thousands of households.

　　Starting from the two dimensions of deep comfort and deep cleanliness, the Noble new first-level inverter fresh air conditioner Nb1f launched by Philips Air Conditioning won the "China Home Appliance Health Star" award. In terms of performance, the new air volume of this product can reach 60m3/h, equipped with the self-developed "dual-engine internal integration" balanced temperature fresh air technology, which can enjoy zero temperature difference comfortable fresh air; four deep filtration procedures, layer by layer to purify and protect the sensitive respiratory tract; one-click "IN intelligent control", free to enjoy a comfortable microclimate; can independently turn on the fresh air function, and can also monitor the carbon dioxide concentration in real time; independently designed cantilever to launch a large wind guide plate, 2253 microporous soft air technology, 4 kinds of scene-based comfortable wind to meet the just-right wind demand; AirDeepCleanMax three-dimensional air ultra-clean system, deeply purify the interior of the air conditioner to create a high-quality breathing environment.

　　Industry insiders believe that Philips air conditioners are leveraging the "solidified" air conditioner industry with new concepts and new products, allowing consumers to see what is a real healthy air conditioner and what is a good air conditioner. Pragmatic enterprises such as Philips air conditioners will become an important role in the reshaping of the industry. The air conditioner industry will gradually get rid of "relying on the sky to eat", and the era of healthy air conditioners is accelerating. For a long time, household air conditioners with the function of adjusting indoor temperature have been inseparable from the attribute of "relying on the sky to eat". When the heat is hot and the winter is severe, air conditioner sales will be hot. Once the weather is not so hot and cold, air conditioner sales will be greatly affected.

　　However, in recent years, with the influence of external factors such as smog and epidemic and the deepening of the concept of healthy breathing, the supply and demand of air conditioners have undergone significant changes. On the one hand, the development of the air conditioner industry has slowed down, and the overall size space of the market cannot be opened up, and the industry urgently needs to open up new growth points; on the one hand, the new generation of air conditioners represented by healthy air conditioners has become a new consumption hotspot in line with consumers’ new concepts of healthy living and healthy breathing.

　　On December 30, CCTV News Channel reported the official commissioning of Philips Air Conditioning Chuzhou Product R & D Base. As one of the representatives of China’s speed, Philips Air Conditioning tells us that it is healthy air conditioners that can truly meet consumers’ health needs, and Philips Air Conditioning, which follows the Philips brand health gene, is creating a new generation of healthy air conditioners that can revolutionize the development of the industry. The healthy era of air conditioners is coming!

　　2022 cold stall Philips air conditioner bucking the trend up the ante

　　In the third year of the epidemic, all walks of life are struggling to move forward, and the air-conditioning industry is no exception. According to statistics, in the cold year of 2022, the online and offline home air-conditioning markets have declined to a certain extent. In this situation, Philips air conditioners bucked the trend and launched a new Product R & D base in Chuzhou. CCTV news channel also reported on the commissioning of the base.

　　According to reports, in March 2022, Philips Air Conditioning Product R & D Base held a groundbreaking ceremony in Chuzhou, Anhui Province. In just over 9 months, the first batch of Product R & D Base projects were put into production. China Speed helped Philips Air Conditioning achieve breakthroughs, and China Manufacturing helped international brands achieve leapfrog development.

　　According to the introduction, Philips Air Conditioning Products R & D Base is located in Nanqiao New District, Chuzhou City, Anhui Province. It is mainly used for R & D and production of Philips household air conditioners, large commercial air conditioners and compressors, motors and other supporting products. The total investment of the project is 10 billion yuan, which will be implemented in three phases. After the first phase of the project is put into production as a whole, it is expected that the annual output will reach 5 million sets of air conditioners. At present, the first batch of production includes R & D centers, intelligent production workshops and automated warehousing and logistics centers, with the ability to self-develop and produce air conditioning products throughout

　　"This will be a high-level, modern air-conditioning Product R & D base with extraordinary innovation capabilities," said Huang Hui, chairperson of Philips Air Conditioning. "Philips Air Conditioning will operate through a whole-process, high-standard and strict quality control system, transforming Philips’ century-old health concept into more reliable and higher-quality air-conditioning products for the majority of users."

　　Innovators enter Philips air conditioning to reshape a healthy track

　　As we all know, the development of the air-conditioning industry has been hindered. On the one hand, it is due to the lack of consumption momentum. Consumers generally choose the conservative plan of "reducing consumption" in the face of the general trend of macro recession. On the other hand, it is due to the gradual decline of the real estate market, which has a huge impact on installed home appliances. At the same time, at the level of enterprises and products, the serious problem of homogenization also plagues the development of the industry as a whole.

　　In such a situation, Philips Air Conditioning entered the Chinese air-conditioning market as a game-changer and innovator. Hu Wenfeng, president of Philips Air Conditioning, said: "We are not so much an interloper, but we hope that everyone will see us as an innovator." The weapon of innovation is that Philips will innovate health technology, establish a benign ecosystem, and provide consumers with healthier and better air-conditioning products.

　　Philips Air Conditioning has its own understanding of what is a healthy air conditioner and what is a good air conditioner. They believe that "a healthy air conditioner is first a good air conditioner, and then a healthy air conditioner." It is seeing the phenomenon of homogeneity, conceptualization and hype in the industry that Philips Air Conditioning decided to focus on the air conditioner itself and provide consumers with real air conditioners. "Philips Health Air Conditioning first focuses on the basic core performance of the air conditioner itself, and then innovates health functions on this basis. At the same time, ‘healthy’ addition cannot come at the expense of the basic performance parameters of the air conditioner."

　　At present, Philips air conditioners have begun to reshape the market landscape with leading products. In August 2022, Philips air conditioners released three series of household air conditioners, including Noble, Elite, and Classic, withdrawing from household, commercial, and other central air conditioning products. They provide professional services for different customer needs and bring health experience to thousands of households.

　　Starting from the two dimensions of deep comfort and deep cleanliness, the Noble new first-level inverter fresh air conditioner Nb1f launched by Philips Air Conditioning won the "China Home Appliance Health Star" award. In terms of performance, the new air volume of this product can reach 60m3/h, equipped with the self-developed "dual-engine internal integration" balanced temperature fresh air technology, which can enjoy zero temperature difference comfortable fresh air; four deep filtration procedures, layer by layer to purify and protect the sensitive respiratory tract; one-click "IN intelligent control", free to enjoy a comfortable microclimate; can independently turn on the fresh air function, and can also monitor the carbon dioxide concentration in real time; independently designed cantilever to launch a large wind guide plate, 2253 microporous soft air technology, 4 kinds of scene-based comfortable wind to meet the just-right wind demand; AirDeepCleanMax three-dimensional air ultra-clean system, deeply purify the interior of the air conditioner to create a high-quality breathing environment.

　　Industry insiders believe that Philips air conditioners are leveraging the "solidified" air conditioner industry with new concepts and new products, allowing consumers to see what is a real healthy air conditioner and what is a good air conditioner. Pragmatic enterprises like Philips air conditioners will become an important role in the reshaping of the industry, and the air conditioner industry will gradually get rid of "relying on the sky to eat", and the era of healthy air conditioners is accelerating.